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Hertz Appoints Executive Vice President and Chief Marketing Officer

October 16, 2015 By CollisionWeek Editor

Matthew Jauchius is joining Hertz as Executive Vice President and Chief Marketing Officer.

Matthew (Matt) Jauchius is joining Hertz Global Holdings, Inc. as executive vice president and chief marketing officer later this month. Jauchius will lead marketing strategy for the Hertz, Dollar, Thrifty and Firefly brands, including customer experience, e-commerce, loyalty program, customer relationship management, social media and ancillary revenue generation efforts worldwide. Jauchius has nearly 20 years […]

Filed Under: News, People Tagged With: Hertz

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