Detroit’s Big Three automakers recently participated in BASF’s Performance Group OEM Technology meetings, which concluded last month. Each BASF Performance Group attended one of four sessions held throughout the summer with General Motors, Ford Motor Company and Fiat Chrysler Automobiles. BASF Performance Group members had a unique opportunity for open dialogue with the OEM’s collision […]
BASF’s Glasurit Brand Named Preferred Supplier with Mercedes-Benz Australia
Glasurit, BASF’s premium automotive refinishing brand, has been named the preferred supplier for refinishing paint for all Mercedes-Benz Autobody Repairers in Australia and New Zealand. “Our partnership with Mercedes-Benz in Australia and New Zealand is about more than just delivering high-quality refinishing paint. It also offers Mercedes-Benz Autobody Repairers with access to our leading training […]
BASF Launches eLearning Training Modules for Collision Repair and Restoration Centers
BASF Automotive Refinish Coatings announced it has launched BASF eLearning, online training courses for collision repair and restoration centers. Glasurit and R-M recertification were the first courses to go digital. Certified technicians whose two-year certification in nearing expiration can log on, take the appropriate course through online learning modules, and have their certification renewed immediately. […]
Troy Neuerburg Named US Sales Director for Refinish at BASF
BASF has announced Troy Neuerburg as the new US Sales Director for Automotive Refinish, effective immediately. Neuerburg has been a BASF employee since 2016, working as a Sales Zone Manager where he was responsible for growing market share in the Midwest and Northeast US regions. He has worked in the Refinish industry for 18 years […]
Micro Auto Paint & Supplies Named BASF Distributor of the Year
Micro Auto Paint & Supplies won the BASF Automotive Refinish 2017 Distributor of the Year award at the annual ColorSource conference. Approximately 135 of BASF’s single-line distribution partners attended the conference in Scottsdale, Ariz. “Micro has been a critically important BASF partner in the Midwest for over 30 years,” said Denise Kingstrom, Distribution Director, Automotive […]
BASF Receives 13th General Motors Supplier of the Year Award
BASF was named a 2017 General Motors (GM) Supplier of the Year for the thirteenth time since 2002. The award is presented to suppliers who distinguish themselves by meeting performance metrics for quality, execution, innovation, and total enterprise cost. “This is an opportunity for General Motors to honor those suppliers who are truly the […]
BASF Expands Single-line Distribution Network in New Jersey and Pennsylvania
BASF Automotive Refinish announced it continues to add distribution locations with its single-line ColorSource partners. May 6 is the opening day for Matthew’s Auto Supplies’ third ColorSource store, located in Washington, N.J. The store carries Glasurit 90 Line and 55 Line, R-M Diamont and Onyx HD, and LIMCO Supreme and Value-line products. Matthew’s converted its […]
BASF’s Wildman to Present to Refinish Distributors Alliance Collision Repair Customers
At the request of the Refinish Distributor Alliance (RDA), BASF’s Jeff Wildman, Manager OEM & Industry Relations, will present “The Increasing Influence of OEMs on the Collision Industry” to RDA members’ collision center customers through a GoTo webinar on May 23 at 2 p.m. EDT. Registration is available only to collision centers who are customers […]
BASF Launches New Resource-Saving Refinish Product Line in Europe
BASF’s Coatings division announced it has launched new product lines in Europe for its Glasurit and R-M® refinish paint brands that make automotive refinishing more sustainable. According to the company they are the world’s first refinish products manufactured according to the certified biomass balance approach, therefore contributing to reduce CO2 emissions. For the biomass […]
Bentley Releases Glasurit Refinish Training Schedule
Bentley has released its training course schedule for Glasurit, the BASF refinish paint line with exclusive global approval for Bentley repairs. The training courses will be instructor-led for paint technicians who work within the Bentley Accredited Bodyshop Network, or are in the process of accreditation. “The alignment in the industry between OEMs and collision shops […]