The National Institute for Automotive Service Excellence (ASE) has launched a new consumer education initiative, along with a video contest to help answer the question “what is ASE and why is it important to drivers?” To help better educate the motoring public, ASE has launched a new webpage that explains ASE certification in a consumer-friendly […]
ASE Industry Education Alliance Recognizes Outstanding Instructors
The ASE Industry Education Alliance held its 3rd annual instructor conference last month in Concord, N.C. With more than 300 automotive instructors, industry trainers and leaders in attendance, the conference offered three full days of training that count toward an instructor’s NATEF accreditation. Industry leaders, including both OEs and aftermarkets, supported the instructor conference, which […]
I-CAR and ASE Announce Collaboration
Training and Certification organizations seek to eliminate redundancy. The Inter-Industry Conference on Auto Collision Repair (I-CAR) and the National Institute for Automotive Service Excellence (ASE) announced a collaboration that aligns and builds on I-CAR’s training and curriculum plus ASE’s testing and certification program. I-CAR CEO & President John Van Alstyne and ASE President & CEO […]
ASE, AYES, NATEF Announce 2016 Boards and Officers
The National Institute for Automotive Service Excellence (ASE) announced the officers for its Board of Directors for 2016, and elected new additions to its Board of Governors. The new Chair is Mike Durkin, General Director, Retail Dealer Channel, GM Customer Care & Aftersales for General Motors, Grand Blanc, MI. Jeff Walker, Owner, Walker’s Automotive Service […]
ASE Honors 46 Technicians at Annual Meeting
Forty-six automotive professionals were recognized on November 18, at the Fall Board of Governors meeting of the National Institute for Automotive Service Excellence (ASE) held at Hotel Valley Ho in Scottsdale, Arizona. The annual awards banquet spotlights top scorers on the ASE Certification Tests. Thirty-six different companies from both OEM and Aftermarket segments sponsored the […]
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