ACSI data show Honda has highest satisfaction and Lexus gains competition in Luxury, as overall customer satisfaction with auto industry flat. Overall customer satisfaction with automobiles and light vehicles was unchanged with a score of 78 out of 100, according to the American Customer Satisfaction Index (ACSI) Automobile Study 2020-2021. The results for the study […]
Auto Industry Skids to All-Time Low in Customer Satisfaction
ACSI research shows broad declines across brands compared to last year. The U.S. automobile industry, like the economy at large, couldn’t escape the crosshairs of the COVID-19 global pandemic. But that’s not the only hurdle the industry has to overcome: New data indicate an ongoing, industrywide customer satisfaction decline. Overall customer satisfaction with automobiles and […]