Medallia, Inc. has partnered with Driven Brands, the parent of company of Maaco, Meineke, Take 5 Oil Change, CARSTAR and 1 800 Radiator, to capture customer feedback and provide insights tailored to each brand and franchise location. Driven Brands, headquartered in Charlotte, North Carolina, has more than 2,500 franchise locations. Medallia and Driven Brands partnered with LRWCX, Lieberman Research Worldwide’s Customer Experience division, to integrate with CRM and operational data across the organization in order to understand feedback from millions of customers.
Medallia Experience Cloud will connect varied information about each customer interaction from all brands and channels, allowing Driven
Subscribers need to be logged in to see rest of this article. Please Login to access. If you're not a subscriber, click here for information on our satisfaction guaranteed subscription options.