CollisionWeek

Your source for the latest collision repair industry news, statistics and trend analysis.

  • News
  • Research
  • Feature
  • Subscribe
You are here: Home / News / Subaru Names Todd Lawrence Vice President of Loyalty and Aftersales

Subaru Names Todd Lawrence Vice President of Loyalty and Aftersales

April 29, 2026 By CollisionWeek Editor

Jim Pernas to retire in July.

Subaru of America Inc. has promoted Todd Lawrence to vice president of the renamed Loyalty and Aftersales department, succeeding Jim Pernas, vice president of fixed operations, who is set to retire in July after nearly 40 years with the automaker.

Todd Lawrence was promoted to vice president of the renamed Loyalty and Aftersales department at Subaru.

The Camden, N.J.-based automaker said the rename of what had been the Fixed Operations department reflects a sharper corporate emphasis on owner retention, service loyalty and aftersales revenue. Lawrence officially assumed the new role on March 2.

“Jim

Subscribers need to be logged in to see rest of this article. Please Login to access. If you're not a subscriber, click here for information on our satisfaction guaranteed subscription options. 

Filed Under: News Tagged With: People, Subaru

Interview Sponsors

IBIS Publisher Partner

Login

Remember Me
Subscribe | Lost your Password?

Tags

AAA AASP/NJ Acquisitions Advanced Driver Assistance Systems Agreements Signed Annual Conference ASE Auto Care Association Auto Insurance Automotive Service Association Autonomous Vehicles Awards Axalta Coating Systems Board of Directors Boyd Group California Canada Career and Technical Education CARSTAR CCC Collision Repair Education Foundation Coronavirus Crash Champions Donations Earnings Electric Vehicles Florida I-CAR Lawsuits legislation LKQ Corporation National Auto Body Council Network Affiliations New Jersey New Vehicle Sales Non-OEM Parts Openings People PPG Industries Regulations Right to Repair Scholarships Texas United Kingdom Workforce Development

Recent Articles

  • Rhode Island Legislature Passes Bill to Raise Total Loss Threshold to 85% June 10, 2026
  • Snap-on Acquires Heavy-Duty Diagnostics Provider Diesel Laptops for $100 Million June 10, 2026
  • SkillsUSA 2026 National Collision Repair, Automotive Refinish and Damage Appraisal Medalists Announced June 10, 2026
  • ATMC Releases 2026 Training Benchmarks Survey Results June 10, 2026
  • John Balderree Named Campus President of New Universal Technical Institute Salt Lake City Campus June 10, 2026
  • J.D. Power Finds Auto Insurance Customer Satisfaction Holds Steady June 9, 2026
  • Crash Champions Opens Fifth New Hampshire Location June 9, 2026

CollisionWeek Membership

  • Login
  • Lost Password
  • Membership Details
  • Register
  • Sponsors
  • Subscription Information
  • Terms of Use for CollisionWeek

More Information

About CollisionWeek
Contact Us
Privacy Policy
Event Calendar
Take the Collision Repair Business Conditions Survey

Copyright 1999-2025 - QuanDec Corporation - All Rights Reserved ยท Log in