CollisionWeek

Your source for the latest collision repair industry news, statistics and trend analysis.

  • News
  • Research
  • Feature
  • Subscribe
You are here: Home / News / Axalta and Dürr Partner on Automotive OEM Digital Paint Technology

Axalta and Dürr Partner on Automotive OEM Digital Paint Technology

January 22, 2025 By CollisionWeek Editor

Axalta Coating Systems (NYSE: AXTA) and Dürr Systems AG, a mechanical and plant engineering firm, have entered into a partnership to provide a digital paint solution, combining Axalta’s NextJet technology with Dürr’s robotics integration.

Digital paint, also referred to as overspray-free application, is an advanced paint application that allows for precise paint placement. Under the terms of the agreement, Dürr will serve as the robotics integrator for Axalta NextJet for light vehicle Original Equipment Manufacturers (OEMs).

“The maskless application of paint for two tone and graphics takes collaboration,” said Hadi Awada, President, Global Mobility Coatings, Axalta. “Through our partnership with Dürr, we can better serve OEM customers, building on Axalta’s coatings know-how and Dürr’s robotics integration. Together we are driving the future of digital paint technology.”

Dr. Lars Friedrich, CEO, Dürr Systems AG, added, “We are excited to collaborate with Axalta on the next generation of digital paint. As a pioneer in the field of overspray-free application, Dürr understands the requirements that OEMs demand for individual designs on their vehicles. This agreement will enable our joint technology to come faster to market and meet the needs of our customers.”

This partnership leverages the digital paint expertise Axalta and Dürr have each cultivated over recent years. In 2023, Axalta and Xaar announced their digital paint partnership that brought their unique capabilities together to offer solutions to light vehicle OEMs. Xaar will continue to be an integral part of the digital paint solutions that Axalta and Dürr will offer to the OEM market.

Demonstrations with Axalta NextJet on Dürr robotics have already begun at Dürr’s test center in Bietigheim, Germany.

Filed Under: News Tagged With: Agreements Signed, Axalta Coating Systems, Dürr Systems, OEM

Interview Sponsors

IBIS Publisher Partner

Login

Remember Me
Subscribe | Lost your Password?

Tags

AAA AASP/NJ Acquisitions Advanced Driver Assistance Systems Agreements Signed Annual Conference ASE Auto Care Association Automotive Service Association Autonomous Vehicles Awards Axalta Coating Systems Board of Directors Boyd Group California Canada Career and Technical Education CARSTAR CCC Collision Industry Electronic Commerce Association Collision Repair Education Foundation Coronavirus Crash Champions Donations Earnings Electric Vehicles Florida I-CAR Lawsuits legislation LKQ Corporation National Auto Body Council Network Affiliations New Jersey New Vehicle Sales Non-OEM Parts Openings People PPG Industries Regulations Right to Repair Scholarships Texas United Kingdom Workforce Development

Recent Articles

  • AAA Forecasts Record 45 Million Memorial Day Travelers May 21, 2026
  • MEMA Aftermarket Suppliers Says REPAIR Act Provisions Dropped from House Highway Bill Markup May 21, 2026
  • NABC and IIHS Train More Than 75 First Responders on Modern Vehicle Extrication May 21, 2026
  • CAPA Elects Crash Champions’ Dustin Harrier to Technical Committee May 21, 2026
  • Rivian Approves Hunter’s ADAS Alignment and Calibration System May 21, 2026
  • Manheim Used Vehicle Value Index Edges Higher in Mid-May May 20, 2026
  • Stellantis and JLR Sign MOU to Explore U.S. Product Development Collaboration May 20, 2026

CollisionWeek Membership

  • Login
  • Lost Password
  • Membership Details
  • Register
  • Sponsors
  • Subscription Information
  • Terms of Use for CollisionWeek

More Information

About CollisionWeek
Contact Us
Privacy Policy
Event Calendar
Take the Collision Repair Business Conditions Survey

Copyright 1999-2025 - QuanDec Corporation - All Rights Reserved · Log in