OEConnection LLC (OEC) announced that BMW of North America has selected CollisionLink for its U.S. collision parts marketing programs for both BMW and MINI, entitled ‘BMW Collision Support with CollisionLink,’ and “MINI Collision Support with CollisionLink,’ respectively. CollisionLink enables U.S. BMW and MINI dealer networks to access competitive pricing on eligible OE parts orders from the expansive national CollisionLink body shop network.
BMW and MINI are the 22nd and 23rd automotive dealer networks in North America to use CollisionLink to facilitate their parts marketing programs. With the addition of the BMW and MINI brands, the CollisionLink body shop network can