Insurance Australia Group Limited (IAG), Australia’s largest general insurer, has acquired a majority stake in digital car subscription and trading platform Carbar.
IAG has acquired a majority stake in Carbar, a vehicle subscription service that includes insurance, roadside assistance and maintenance.
Carbar, established in 2016, is Australia’s first car subscription platform and caters to growing customer appetite for alternative forms of vehicle ownership. According to its website, it offers car subscription starting at AU$109 ($76.35) per week that includes insurance, registration, roadside assistance and maintenance.
IAG’s investment reflects the insurer’s focus on emerging mobility trends, which includes increased demand for
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