Latest data from Enterprise Rent-a-Car shows Mountain and Pacific regions had largest increase.
For the second consecutive quarter, the average length of rental increased across the U.S. Average Length of Rental (LOR) for Q1 2019 landed at 12.8 days, an increase of .3 days compared to the first quarter of 2018. As there was was very little consistency between regions and states, the data suggests that the quarterly result for the U.S. is not reflective of a genuine national trend.
The Mountain and Pacific regions produced the largest increases at 1.1 and .9 days respectively. The Southwest was the only