In 2019, R-M, the productivity paint brand of BASF, is celebrating a hundred years in business and will be presenting its success story through a range of activities.
The centenary year kicked off at the North American International Auto Show (NAIAS) in Detroit, where R-M presented a special video, embedded below, showing the most important milestones through which the brand has shaped and developed the automotive refinish industry since 1919 – all thanks to the pioneering spirit of its founders.
Throughout the years since the two friends Fred Rinshed and Herbert Mason established the R-M firm in 1919 in
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