Enterprise Holdings, today announced that its Enterprise Rent-A-Car brand is now available for the first time in Vietnam. This announcement follows the appointment of MP Logistics as Enterprise’s franchise partner last year. The launch is part of Enterprise Holdings’ goal to expand access to its car rental services throughout Asia and the Pacific.
The Enterprise Rent-A-Car business in Vietnam will operate from Ho Chi Minh City. The strategy for the first year will be to grow a base of corporate customers by focusing on MP Logistics’ current clients and the employees of multinational companies with operations in Vietnam. The initial