Study finds auto insurance customers slow to adopt digital claims reporting. Record collision frequency and severity push industry to control costs and maintain satisfaction
Despite a nationwide advertising blitz for mobile auto insurance apps and widespread use of digital channels to purchase insurance, U.S. auto insurance customers have been slow to adopt digital claims reporting, according to the J.D. Power 2017 U.S. Auto Claims Satisfaction Study. The finding is significant in light of dramatically rising claims frequency and high losses, which are forcing insurers to control costs through increased reliance on technology.
“U.S. auto insurers have invested heavily in technology