Millenials want their cars, but view purchasing rental car reimbursement coverage as an “adulting” activity.
New research released from Enterprise reveals that, even in today’s ever-connected world with its growing array of transportation options, the car remains king. In fact, when faced with the prospect of losing access to a vehicle for an extended time, millennial drivers in particular say they would rather go without social media for a week (50%), lose an extra hour of sleep each day (41%) and skip one meal a day (39%).
“Many drivers might not know it, but if they’re involved in one of
Subscribers need to be logged in to see rest of this article. Please Login to access. If you're not a subscriber, click here for information on our satisfaction guaranteed subscription options.