Ford announced it is first to connect with the new DriverScore smartphone app that provides a personalized score based on individual driving behavior, which could lead to lower insurance rates.
Developed by IVOX, DriverScore is a smartphone app compatible with the Ford SYNC AppLink platform. DriverScore empowers consumers by giving them the option to share the score with participating insurance providers. The higher the score, the better.
“DriverScore is a great example of how SYNC AppLink makes it easy for developers, like IVOX, to create apps that enhance the ownership experience,” said Dave Hatton, Ford global manager, mobile applications
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