Enterprise Holdings that its flagship Enterprise Rent-A-Car brand has begun operating in Argentina, Paraguay and Curacao this month. The company will operate 
from the main airports in Bariloche, Buenos Aires and Mendoza, Argentina; Asunción, Paraguay; and Willemstad, Curacao. The brand’s first city-center location also opened in Asunción in September and additional locations are planned for the three countries.
“There’s tremendous growth potential for both corporate and leisure car rental in Latin America,” said Peter A. Smith, vice president of global franchising at Enterprise Holdings. Smith was a keynote speaker at the 2016 International Car Rental Show where he highlighted the
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