The Automotive Service Association (ASA) reports that the National Highway Transportation Safety Administration (NHTSA), released a proposed rule that would require manufacturers to notify consumers of outstanding recalls by electronic means in addition to first-class mail. By not specifying the exact method of notification, the rule allows for flexibility in the method of delivery.
According to NHTSA, ‘‘electronic means’’ may include ‘‘electronic mail, text messages, radio or television notifications, vehicle infotainment console messages, over the-air alerts, social media or targeted online campaigns, phone calls, including automated phone calls, or other real time means.’’
The proposal would also allow NHTSA to