Promotes change in safety practices across the auto industry aimed at preventing crashes and fatalities.
Mark Rosekind, administrator for the U.S. National Highway Traffic Safety Administration (NHTSA), continued his push for the auto industry to take up a more proactive approach to vehicle safety, following a year of massive recalls and record fines imposed on automakers.
Speaking at the Automotive News World Congress, he called for a cultural change in the industry in which automakers, suppliers, sales executives and dealers work actively and collaboratively to prevent crashes, rather than responding to safety crises after they happen.
Rosekind said that while
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